https://www.schelterco.com/clients-avenue daily 0.75 2026-07-29 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1504109842639-MKE8M298V1ILV85IQ324/UMassMedicalLogo+%281%29.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1651784081325-YSPXQMJ70MMCYS8VWHLL/RTH_5028.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1673552779568-2XX49LUXBNUWFY1E1WUE/Mappingtechtothecurve.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1718131727568-2YHVOSNYCLZL83WZ1WXW/IMG_4387.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1733850122935-H15BDH0NAODQID2IMZ33/WRLobby.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441244773851-FWJX158NCJ12HAXYMNMV/Merck_cover.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441246005471-63KUR8WMEUCO9ZOXUPY3/Ouimet_wins.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441297580874-1LFJDQISWIRWH2XHQ478/LMP50th.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443057258532-KPFAYRB602DKDHACG58B/speaker.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441245034376-5YLMZ4BW7E7C99V0GMOI/Merck_collateral.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441245000359-MFU7DDHYYBJMBJXGFKI6/Merck_Print.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441245000638-2IPL1O20HGUYZZ6CIBCW/Merck_Print2.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/5611627d-6220-475f-9362-76ad32da6dac/Screenshot+2023-03-09+at+11.29.04+AM.png CLIENTS - Make it stand out The stage was was set in a hotel ballroom with an audience that included the top 200 hundred Danaher and operating company executives. The room went dark and one by one each speaker stood up, was spotlighted, and told their short story (with supporting photography and music) https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/d1391dfe-dae0-4c91-90a8-83639587065e/Screenshot+2023-03-09+at+11.48.35+AM.png CLIENTS - Make it stand out A story about Leica’s Microsystem’s Super Resolution microscopes breakthroughs https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508431112707-JDHX0J4GBW9DW8HUTMYH/tobeornottobe.gif CLIENTS - Using Shakespeare to explain CRISPR. Guided searches find and replace defective genetic sequences. Using an example from Shakespeare to explain a CRISPR guided searches find and replace a defective genetic sequences. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430763030-6PHAVITW1O2UDH0YKCK0/2025HealthcareCosts.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430763167-QE4ISOK9ZLV0M3LCB0V3/6000Diseases.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430763551-UHLHYN1E6N41GA602ZCV/NeurodegenerativeDisease.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430763767-TXV4YCA91P3MNTHTJ24V/Preeclampsia.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430764127-F35B3N0TR2G0NPCR3QVN/PreeclampsiaTherapy.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1508430764661-XM0MZVY4P5XDAKBK4OL2/SilencingMouse.jpeg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/431b91bd-2bb5-43ff-b36a-c87743aaa1f7/Screenshot+2024-04-19+at+10.15.22%E2%80%AFAM.png CLIENTS - Make it stand out A development presentation explaining the history of genetic research and the potential of gene-based medicine to a non-scientific audience. “A New Kind of Medicine, Made of Genetic Material and Yet Acting on Genetic Material” https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1713536417479-8U30IJ69RC9JK2BW0ECG/Screenshot+2024-04-19+at+10.15.32%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1713536417511-UHEJDZR2W0DHS5X9ABIN/Screenshot+2024-04-19+at+10.15.45%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1713536418125-5DEZ9TZXG43HL51X5SEH/Screenshot+2024-04-19+at+10.15.55%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1713536418512-D1SVK7L10B2XA65EYACN/Screenshot+2024-04-19+at+10.16.02%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/dcf281cb-deb8-41ae-884b-c5041255fe39/MultiWall_Logo_vector.jpg CLIENTS - Building A Brand From Scratch Services provided: naming, user research, logo design, brand positioning, copywriting and editing, video and animation scriptwriting and production supervision, landing page layout and Squarespace design. Logo design credit: Jamie Llewelyn https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/425b4335-a4d0-4fec-8482-7b509821d25d/RTH_4929.jpg CLIENTS - Live & Work Side Multiwall’s position, amenities and style creates an inviting space worthy of a much bigger apartment. Photo credit: Richard Hawke https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/6e95221e-6aca-4ecf-be61-47d66b6e191d/RTH_5028.jpg CLIENTS - Sleeping side Multiwall provides privacy and elegant coziness without feeling closed in – the perfect balance. Photo credit: Richard Hawke https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/5a696458-0826-423f-9b4d-d9dd1ad7a60b/MultiwallBrandPlatform.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/d2491e81-2d46-44af-88d9-72ea64532430/Screenshot+2024-04-19+at+9.20.29%E2%80%AFAM.png CLIENTS - Landing Page Design for Multiwall We crafted a compelling landing page for Multiwall on the Squarespace platform, combining persuasive copywriting and visually stunning design. Targeted at multi-family landlords, developers, leasing agents, and studio tenants, this page effectively showcases Multiwall's unique value proposition to support sales activity. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615759278-SA3KAQTNY5FF9CNEUJ0Q/multiwall.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615803100-EO9ACE7Z9BMGOE2QQSYK/multiwallbrochureCover.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615890512-LZGNJ89B04DQ3ECXYTAD/MWpage2.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615908514-WFRVFTXY84P6T5MVTNTF/mwbrochure3.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615947122-D5SOZAIVMBW4F461KWDS/mwbrochureback.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615976379-5T2DGWMFH2UT2EUBCQPT/Poster.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/925036d4-3e0e-46f9-9b03-28a7543924c8/WRLobby.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670432242051-TT15NH6JWS7JHXADA8QG/HIPBN_WhaleRock_200320_06.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433062947-TWZGSNGQREX4C8AVZNRO/HIPBN_WhaleRock_200320_14.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433103945-7HI282ANZS6M6ICSP0GB/HIPBN_WhaleRock_200320_13.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433130885-8DE23X36Q97RA6KLT155/HIPBN_WhaleRock_200320_08.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433450743-1KYKP1W560K1T895CBJQ/HIPBN_WhaleRock_200320_10.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433485892-AJPUPKTE8GMF7ORA55O0/HIPBN_WhaleRock_200320_11.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433504641-P2974U4LL8L2ZYCTRFML/HIPBN_WhaleRock_200320_20.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433522709-G21ACH89QZMKJ2NM1MDP/HIPBN_WhaleRock_200320_19.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/894a5968-6c88-4479-9228-72bb6b0f13ee/Screenshot+2023-06-13+at+12.42.32+PM.png CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/b44b2ef5-1f41-4983-90a5-406b4fc4e896/Screenshot+2022-11-15+at+6.08.24+PM.png CLIENTS - Make it stand out Alex founded the fund with his father Peter Sacerdote. An understanding and appreciation of family history and mentoring are important. Awards and internal and external communications help tell this story and the lessons that are relevant today. Design and Creative Direction, Design and Editing, Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/8e861a9c-2e08-4896-9a7e-fac87ad0e00e/AwardforExcellenceinResearch.jpg CLIENTS - Make it stand out White Whale Award for Excellence in Research Award Board. 50”x 30”Hand-carved, stained and painted mahogany with gold leaf. Concept & Design, Graham Schelter & Alex Sacerdote, Fabrication by Paul Kukstis, Photography, Graham Schelter. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/40efd2fe-405e-4d0a-9e36-d949d4b37794/IMG_0311.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/85733232-5e34-4dbd-9d3f-d374b17c6c85/IMG_3638.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/4cbc6037-d53e-46ae-893b-dbdc9d79178d/WRBookscapeGrossman+copy.jpg CLIENTS - Make it stand out “The Learning Machine” Archival pigment print on dibond. 37” x 75” Artist, Max Stephen Grossman; Art Direction, Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/e3efb67a-3353-4acd-b960-dab1110788a9/20201012_Whalerock_Scurve_captions.jpg CLIENTS - Make it stand out An understanding and appreciation of powerful historic technologies are important to understand Whale Rock’s investment approach. We studied and created a series of Technology S-Curve Histories as office wall art. U.S. Household Ownership and Use of Technology (1900-2020) Art Direction and Copywriting, Graham Schelter; Historical Data- ASYMCO/Horace Deidiu, Whale Rock Capital Research; Layout Design- Gensler, Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/400e5ffa-8d93-46a5-accb-56b0536e56ac/20190626_Whalerock_Smartphone-printready.jpg CLIENTS - Make it stand out The S-Curve investment approach poster child is Apple’s iPhone. During the phase when the iPhone gained widespread popularity (2007–2013), Apple experienced a significant sixfold increase in sales over a span of six years. This is when you really wanted to own Apple. During this period, Apple was consistently one of Whale Rock’s largest holdings. Art Direction and Copywriting, Alex Sacerdote & Graham Schelter; Historical Data- ASYMCO/Horace Deidiu, Whale Rock Capital Research; Layout Design- Gensler, Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834361357-WZ8T9PWTWCEHNYIPJK4I/Screenshot+2023-04-18+at+12.04.20+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834374246-3OLGSLOYGS9TWARC3XD2/Screenshot+2023-04-18+at+12.05.41+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834378395-XQXDT5UMLWFDFRR0KTNL/Screenshot+2023-04-18+at+12.06.22+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834385532-LETFLN8O3YN10Z264W18/Screenshot+2023-04-18+at+12.08.20+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834395641-T04XSJKS9THB00PQNPPW/Screenshot+2023-04-18+at+12.09.37+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/29415095-8ece-4072-bb4f-efc64f2b1602/HIPBN_WhaleRock_200320_15.jpg CLIENTS - Make it stand out Holiday movie collages wall. Working side by side with the portfolio manager and founder I and produced a series of irreverent year end videos for staff and limited partners at the annual holiday party. When the office was redesigned a framed collage wall was designed with out takes from the videos. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/54540d8f-2cc8-4dff-a316-f6bee3538ff9/WREverythingisawesome.jpg CLIENTS - Make it stand out Creative Director, Alex Sacerdote & Graham Schelter, Animation Production, Loose Keys https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/2f4d7189-b408-4383-a81c-fd9bd3903ae1/WRMobyDick.jpg CLIENTS Written by: Alex Sacerdote; Video Editing and Production: Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/abed4818-f9cf-4ae0-a249-c039bc45f964/WRHamilton.jpg CLIENTS - Make it stand out Hamilton Cabinet Battle 1 & 2, Written and Performed by: Alex Sacerdote, Kristov Paulus, and Dan Ramirez: Layout Design: Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/925036d4-3e0e-46f9-9b03-28a7543924c8/WRLobby.jpg CLIENTS - Make it stand out Whale Rock’s Boston office design embodies the firm’s dedication to simplicity and timeless design in the ever-evolving technology industry. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/5bb20a8a-ad10-4dbf-8b11-341f5e8e3368/IMG_4349.jpg CLIENTS - The Whale Book: Two Decades of Philosophy, Culture, and History Released to LPs and employees to mark the firm's 20th anniversary, The Whale Book: Our Investment Philosophy, Culture, and History traces Whale Rock's journey from an emerging fund to an established $19 billion multi-strategy investment firm. Co-authored by Alex Sacerdote, Graham Schelter, and the Whale Rock team, the 170-page case-bound volume uses hundreds of photos, infographics, and timelines to bring the firm's culture and investment philosophy to life. It serves as both an introduction for new team members and a resource for investors seeking to understand the firm's values and history. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/894a5968-6c88-4479-9228-72bb6b0f13ee/Screenshot+2023-06-13+at+12.42.32+PM.png CLIENTS - Make it stand out The Whale Book includes an overview of the elements of the S-Curve Framework and key influences including Geoffrey Moore’s Crossing the Chasm. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/b44b2ef5-1f41-4983-90a5-406b4fc4e896/Screenshot+2022-11-15+at+6.08.24+PM.png CLIENTS - Make it stand out A spread on Peter Sacerdote, and his influence on the Whale Rock values and culture, from The Whale Book. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/92fd1303-923a-4880-ace4-591565b97d60/Screenshot+2023-10-05+at+2.28.28%E2%80%AFPM.png CLIENTS Engagement Graphs Heatmaps display how people interact with media, while the engagement graph shows how the audience behaves. Wistia allows private or turnstile video sharing, which reveals rewinding, watching again, and pausing. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834361357-WZ8T9PWTWCEHNYIPJK4I/Screenshot+2023-04-18+at+12.04.20+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834374246-3OLGSLOYGS9TWARC3XD2/Screenshot+2023-04-18+at+12.05.41+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834378395-XQXDT5UMLWFDFRR0KTNL/Screenshot+2023-04-18+at+12.06.22+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834385532-LETFLN8O3YN10Z264W18/Screenshot+2023-04-18+at+12.08.20+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1681834395641-T04XSJKS9THB00PQNPPW/Screenshot+2023-04-18+at+12.09.37+PM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433130885-8DE23X36Q97RA6KLT155/HIPBN_WhaleRock_200320_08.jpg CLIENTS - Tech Artifacts The reception bookcase at Whale Rock's Boston headquarters features a curated collection of devices from the 1980s through the 2000s. More than memorabilia, these objects are a reminder that technology history unfolds product by product, cycle by cycle. They put today's innovations in perspective and show how each wave of adoption emerges from the one before it. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/ba071ebe-7158-4932-aa5e-477a77d86948/WRCMTechArtifacts.jpg CLIENTS - Make it stand out Above: Left to Right. Top to Bottom. Dynatac 8000X, 1983, Motorola; Gameboy, 1989, Nintendo; RIM850 Wireless Handheld, 1999, RESEARCH IN MOTION; iPod, 2001, Apple; iPhone, 2007 Apple; Macintosh 1984, Apple, Atari 2600, 1977, Atari https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/e3efb67a-3353-4acd-b960-dab1110788a9/20201012_Whalerock_Scurve_captions.jpg CLIENTS - Make it stand out An understanding and appreciation of powerful historic technologies are important to understand Whale Rock’s investment approach. We studied and created a series of Technology S-Curve Histories as office wall art. U.S. Household Ownership and Use of Technology (1900-2020) Art Direction and Copywriting, Graham Schelter; Historical Data- ASYMCO/Horace Deidiu, Whale Rock Capital Research; Layout Design- Gensler, Graham Schelter https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/400e5ffa-8d93-46a5-accb-56b0536e56ac/20190626_Whalerock_Smartphone-printready.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/8e861a9c-2e08-4896-9a7e-fac87ad0e00e/AwardforExcellenceinResearch.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/40efd2fe-405e-4d0a-9e36-d949d4b37794/IMG_0311.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/85733232-5e34-4dbd-9d3f-d374b17c6c85/IMG_3638.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/02cfd992-9a1d-4a8f-83fe-3864559b96f3/WRBookscapeGrossman+copy.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/c2c1b4a9-e468-45b1-90b6-c76ff48557be/technologyliberalarts.jpg CLIENTS “Technology alone is not enough—it’s technology married with liberal arts, married with the humanities, that yields us the results that make our heart sing.” STEVE JOBS Co-founder of Apple Inc. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/5d5ec9bc-5aee-44fc-a484-c7b2c0ace86e/IMG_4387.jpg CLIENTS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1718135377582-PJT8EFH0C6IW84BXJ3FP/Screenshot+2024-03-25+at+6.45.40%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1718135416455-119N8QZRL4QA0OWMPSDP/Screenshot+2024-04-18+at+9.24.12%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1718135443720-WCYXYUD99YJPB3PEG6SO/Screenshot+2024-03-25+at+6.46.00%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1718135480644-Z9HJQBLTBQ280DRB87SX/Screenshot+2024-04-18+at+9.24.45%E2%80%AFAM.png CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433103945-7HI282ANZS6M6ICSP0GB/HIPBN_WhaleRock_200320_13.jpg CLIENTS https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/925036d4-3e0e-46f9-9b03-28a7543924c8/WRLobby.jpg CLIENTS - Make it stand out The Boston office reception https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670433130885-8DE23X36Q97RA6KLT155/HIPBN_WhaleRock_200320_08.jpg CLIENTS The reception. Artwork is integrated into the architectural millwork alongside a collection of original and reproduction art, historical technology and whaling artifacts and books. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670432242051-TT15NH6JWS7JHXADA8QG/HIPBN_WhaleRock_200320_06.jpg CLIENTS - Make it stand out The White Whale Conference Room. The largest of three conference rooms, featuring custom awards, artwork, and infographics. (The others: Harpoon and Melville.) https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/e3efb67a-3353-4acd-b960-dab1110788a9/20201012_Whalerock_Scurve_captions.jpg CLIENTS - Make it stand out Historic Tech S-Curves. A data visualization of U.S. technology adoption from the telephone to the smartphone. Plotted over time, the adoption of each innovation follows an S-Curve—the dynamic Everett Rogers first described in Diffusion of Innovations. Concept & Design: Graham Schelter & Alex Sacerdote · Data: Asymco and WRCM Research · Production: Gensler & Bluebird. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/d318bdac-722c-407b-893d-4492ac4de60a/HIPBN_WhaleRock_200320_15.jpg CLIENTS - Make it stand out The kitchenette wall. Memorializes the firm's year-end holiday videos—including Old School, SeaBiscuit, Moby Dick, Everything is Awesome, The Muppets, and Hamilton. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/4cbc6037-d53e-46ae-893b-dbdc9d79178d/WRBookscapeGrossman+copy.jpg CLIENTS - Make it stand out The Bookscape. A privately commissioned artwork in the reception area featuring the founding team's favorite investment and technology books—many of which shaped the firm's philosophy and framework. Art Direction: Graham Schelter · Artist: Max-Steven Grossman. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/ba071ebe-7158-4932-aa5e-477a77d86948/WRCMTechArtifacts.jpg CLIENTS - Make it stand out Tech artifacts. A curated reception display: Motorola DynaTAC, RIM BlackBerry, iPod, original iPhone, original Macintosh, and Atari 2600. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/40efd2fe-405e-4d0a-9e36-d949d4b37794/IMG_0311.jpg CLIENTS - Make it stand out The award boards. Hand-carved, stained, and painted mahogany with gold leaf (50" × 30"). The White Whale Award for Excellence in Research and the Award for Excellence in Technology Management hang in the White Whale Conference Room. Concept & Design: Graham Schelter & Alex Sacerdote · Fabrication: Paul Kukstis · Photography: Graham Schelter. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1670429721438-E7CSOXYBW14KCR05W2GD/134_Whale+Rock+Capital+Management_2021.09.28_Genevieve+de+Manio+Photography.jpg CLIENTS - Make it stand out The Melville Conference Room included historic S-Curve infographics. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/abed4818-f9cf-4ae0-a249-c039bc45f964/WRHamilton.jpg CLIENTS - Make it stand out Memorializing a holiday performance of Hamilton, including lyrics inspired by Cabinet Battle. https://video.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/070d63d6-3779-4a7d-a27c-6ea19f031a26/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/feb23b2a-8847-46c9-a395-12d5a626e417/Mappingtechtothecurve.jpeg CLIENTS A standout project was Understanding Wealth Creation in Technology, a short animated video that makes the firm's S-Curve investment approach clear and engaging. Schelter & Co. led the effort from concept through production—crafting the synopsis, script, and storyboards, then directing an animation studio to bring the ideas to life. The finished video became a key tool for investor communications, recruiting, and training. https://www.schelterco.com/new-gallery daily 0.75 2015-08-27 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1440687430010-OHA1VTKZDT84BNBDCWSW/scurve.jpg Explainer Video https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1440687430010-OHA1VTKZDT84BNBDCWSW/scurve.jpg Explainer Video https://www.schelterco.com/new-cover-page daily 0.75 2015-03-19 https://www.schelterco.com/contact daily 0.75 2023-01-12 https://www.schelterco.com/process daily 0.75 2015-09-15 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1440967136370-PXNFBPFKPNF1ADLRJ752/image-asset.jpeg Process https://www.schelterco.com/approach daily 0.75 2016-11-04 https://www.schelterco.com/capabilities daily 1.0 2024-09-25 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/39b6aa02-9f52-47f1-be9d-d5cfdd18f318/IdeasExpereinces.jpg Capabilities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/7007c338-9fa4-48a7-91d1-4ee774f41497/SchelterCapabilititestable2.jpg Capabilities - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.schelterco.com/multiwall daily 0.75 2022-05-03 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441247147376-ETSJ0V8S3TRRTLESRIQ7/1439912725797.jpeg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1441246931874-OW5CW6DU3J0ZFQOAELMG/image-asset.jpeg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1475601031856-07Z2AHQDEB6N4DP3OIB9/image-asset.jpeg MultiWall Brand Identity, Video and Launch Multiplier transforms a studio apartment into a one-bedroom apartment. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1475601352984-A8LS4TRGJRSCQ28696VX/image-asset.jpeg MultiWall Brand Identity, Video and Launch Watch and Work is a TV cabinet, desk and bookcase, all in one. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1475601530427-D2W2WISOA9KFUN5T8GQB/image-asset.jpeg MultiWall Brand Identity, Video and Launch Console is a bar, desk and storage. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1475601646225-A1GB2V225U1QT93YLWPD/image-asset.jpeg MultiWall Brand Identity, Video and Launch Vault is a dressing table with storage for the bedroom. https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615759278-SA3KAQTNY5FF9CNEUJ0Q/multiwall.jpg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615803100-EO9ACE7Z9BMGOE2QQSYK/multiwallbrochureCover.jpg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615890512-LZGNJ89B04DQ3ECXYTAD/MWpage2.jpg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615908514-WFRVFTXY84P6T5MVTNTF/mwbrochure3.jpg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615947122-D5SOZAIVMBW4F461KWDS/mwbrochureback.jpg MultiWall Brand Identity, Video and Launch https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1443615976379-5T2DGWMFH2UT2EUBCQPT/Poster.jpg MultiWall Brand Identity, Video and Launch https://www.schelterco.com/about-avenue daily 0.75 2024-09-09 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1432997277678-YCO9U7BPHKRWGVVROUPH/grahamhead.jpg About https://www.schelterco.com/fundraising daily 0.75 2023-09-20 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/9f3cc425-b7af-401d-93df-414dfb946cfc/SchelterFundraisingCapabilititestable.jpg Fundraising - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.schelterco.com/multiwall-1 daily 0.75 2022-05-03 https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1559075585089-V5K997NAPHHL0QDEGFVP/MultiWall-Banner1_0006757-2.jpg MultiWall https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1559066331427-YDKOWW7NZI1COS6QON0E/MultiWall-Banner1_0006757-2.jpg MultiWall https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1559066480007-OLV1DKRO8YY0X1LZAAAB/MultiWall-Banner3_31712-2.jpg MultiWall https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1559066612587-73TAH38E2IINPMPLY1U0/MultiWall-Banner0_1495.jpg MultiWall https://images.squarespace-cdn.com/content/v1/550ae75ce4b0e8e93bdcb2c5/1559066929555-30OM6GEK08TA8JAXNXBI/EricDave.jpeg MultiWall